Searching for the best marketing automation platforms?

Marketing automation tools help you put your campaigns on autopilot and get more from your efforts.

In this post, we are going to talk about some of the top marketing automation platform options that will automate your customer relationship strategy, emails, ads, and even social media.

Best marketing automation platforms (7 top tools)

Now that we’ve discussed the value of automation, let’s compare seven excellent options. Each of these options offer strong features, so finding the best fit for you will depend on your budget, audience size, and what you would like to achieve.

1. HubSpot

HubSpot is a good all-around marketing automation platform that offers some free tools to get you in the door as well as plenty of enterprise-ready features. You can use this fully stacked platform as a CRM (free), CMS, inbound marketing, sales, and customer service software.

You can easily schedule emails or automatically sync custom email forms with the integrated CRM. Similarly, you can put an entire marketing campaign on autopilot for different sectors. All this while keeping the human aspect in your campaigns.

Features

Convertedin is a marketing automation platform specifically for creating ads. This automation platform helps retailers to set up high ROI ads on Google, Facebook, and other platforms, without having to learn data science. It does so in three simple steps:

Features

Another all-in-one rockstar on our list is Sendinblue. While this tool is packed with a lot of features for customer marketing, we are going to focus on marketing automation. In addition to scheduling emails for better customer relationships, you can easily automate segmentation and marketing messages.

Features

Sendinblue’s marketing automation plan will cost you $65 per month for:

For 40k emails, the cost will be $79 per month. You can use their price calculator to find out your pricing based on the number of emails.

Additional users will cost $12 per user per month, and landing pages will cost $24 for 5 new pages per month.

When we talk about marketing automation, we can’t possibly forget social media. Revive Social’s plugin – Revive Old Post is a social media marketing platform to grow your social circle on autopilot.

Revive Old Post is a premium WordPress plugin that you can use for automatically sharing both your new and old content on social media. You can share to a variety of platforms and track your clicks to see how engaging your content is.

Features

Mailchimp is a perfect marketing automation platform for small businesses. This cloud-based email marketing platform has a lot of features like customer relationship management, landing pages, social media management, site building, and more. Altogether it proves to be an ideal solution for automating and managing marketing campaigns.

Features

Zapier is an awesome platform for connecting web apps and automating workflows. It lets you connect thousands of different apps together.

For example, you could connect your email marketing service to your webinar service…or a web form to your CRM…or pretty much anything else.

Features

ActiveCampaign equips you with email marketing, marketing automation, and CRM tools for improving your customer marketing. You can use this platform to automate everything from welcome emails to engagement tracking.

Features

Start using these marketing automation platforms

When you are looking for an online marketing automation platform, you’ll need to look for the options that best fit your task. For instance, Zapier is good if you want to automate workflows and web app integration.

HubSpot has free tools like HubSpot CRM that can be a good fit for a growing business. Sendinblue, on the other hand, is a great tool for automating your direct communications via email or even SMS.

If you’re using paid ads, Convertedin can help set up ad campaigns with high ROI. Similarly, you can automate social media marketing with Revive Old Post.

If you’re looking for some other tools to help you market or sell more effectively, we have some additional posts you should check out:

Do you have any questions about choosing the best marketing automation platforms for your needs? Ask us in the comments!

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