At the same time, though, most marketers are also still focused on old, unsexy channels that ‘just work’, and persistently pursue optimization techniques to squeeze the […]
Marketing automation tools will make your life easier by, ya know, automating things. You don’t have to send a welcome email to every customer or follow […]
Contributor and SMX speaker, Frederick Vallaeys, wants PPC practitioners in the pilot’s seat in 2020 and knows automation layering is the tool that will help drive […]