IBM predicts that 2019 will be the year of ‘martecheter’ – a digital-native, technically savvy professional, no longer calling a developer to implement some cutting-edge marketing […]
Marketing automation refers to the use of software and technology to automate all marketing campaigns and activities, with an end result of increased lead generation. Marketing […]
Startups tend to have two many areas of concern that they prioritize their attention around: growth and budget. Most business owners and startup leaders are focused […]
Conventional marketing tactics that are impersonal don’t interest the modern-day consumer too much these days, making leads ever harder to come by. Whether it’s just general […]