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Marketing automation is used by both B2B and B2C companies more than ever. But it’s not just about having the tools – it’s about using them […]

Updated: August 31, 2018 Email marketing and marketing automation are terms that are used somewhat interchangeably, causing confusion for small businesses who are trying to decide which solution they […]

So, does your business need marketing automation? Should you invest in a marketing automation platform – here is how to find out. If you are a […]

Suzanne is marketing technology partner, at Wunderman Thompson Australia. With more than 15 years’ industry experience, Suzanne has consistently delivered forward-thinking, omni-channel, data-driven marketing strategies and […]